Past and Present Clients
BTL Consulting Ltd specialises in identifying and tracking the traders wherever they are, using mobile and mapping technology. The aggregated information unifies the trade into one entity that we can trade with as a single market.
BTL has teams that visit the market and digitally record KYC data and geo-map the target retailers using our in-house mobile tracking apps.
Tracked information available:
List of select kiosks, dukas, supermarkets, salons and stylists across East Africa
Tracking location of farmers, agrovets their lifestyles and their agricultural assets
What can you do with this information?
Track your business’ sales effectiveness across the mapped database
Census measurement of business in a region
Develop Route to Market cost reduction strategies, using mapped GPS waypoints
Regional resource allocation and strategic planning
BTL can provide selling teams to sell and distribute client stock to the general trade market.
We have a keen focus on return-on-investment performance tracking.
Our priority is on maximizing product availability and visibility in the trade. We digitally track and report all sales activity real-time.
What can you do with this information?
Track your business’ sales effectiveness across the mapped database
Census measurement of business in a region
Develop Route to Market cost reduction strategies, using mapped GPS waypoints
Regional resource allocation and strategic planning
Sales are the first line on your P&L, yet usually the least invested.
BTL looks holistically at your sales structure and offers technical, HR and technological guidance on the key sales drivers for your business
Sales and Route to Market corporate strategy advisory services:
Outlet mapping – We analyse who your recorded customers are, and how are your reaching them. We shall then add to your database with structures to support the growth.
Sales Team – We assess your sales team, their scheduling, their performance, their resourcing and all procedures.
HR Teams - We offer HR solutions for sales personnel recruitment, outsourcing and other HR clarifications.
Reporting – we review and offer solutions for your databases and real-time reporting. We align reports to onthe-ground activities.
Field training – we take all data and train field teams and management to best practice standards.
What can you do with this information?
Track your business’ sales effectiveness across the mapped database
Census measurement of business in a region
Develop Route to Market cost reduction strategies, using mapped GPS waypoints
Regional resource allocation and strategic planning
Are you ready to supercharge your selling? Just say the word and we’ll get to work for you!
Increase your sales with BTL ConsultingAbout
BTL Consulting
Founded in 2010 in Nairobi Kenya, BTL Consulting Ltd is a provider of selling solutions across East and Southern Africa.
We are actively involved in the Modern Retail and Traditional Retail Trade for FMCG, Electronics and other industries. With an extensive team spanning the region, our selling solutions are delivered through merchandising forces, field sales forces and/or retail consulting services.
We are a youthful company, redefining sales service in the modern and traditional retail markets through our offering of unique selling solutions.
Contact Info
+254 202 715 305
+254 725 721 708
Sales@btl-consulting.com
Let’s connect! Send us a message and we will get in touch to start your growth journey today.
